Market assessment on the presence of vanapspati/ghee and cooking oil brands and their levels of vitamin A in Pakistan

Responsible entities: Institution of Home and Food Science, Government College University, Faisalabad, Global Alliance for Improved Nutrition (GAIN)
Country: Afghanistan
Scope: National
Sponsor: United States Agency for International Development (USAID)
Year of research: 2016

This study present findings from a market assessment on the presence and fortification level of vitamin A in all major brands of edible oil and vanaspati sold in Pakistan and potentially exported to Afghanistan. The study was undertaken to inform technical and programmatic decisions to support effective food fortification.

Its objective was to identify locally produced or imported edible oil and vanaspati brands available in the market and establish whether they meet fortification standards for oil and vanaspati with vitamin A, which has been mandatory in Pakistan since 1965. This assessment reveals the importance of monitoring of fortification, the need for regular inspections of the fortification process at the point of production and monitoring of the supply chain by the relevant regulatory bodies.

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